Events

Everything you ever wanted to Know about LinkedIn but were Afraid to Ask! Our November Masterclass will be delivered by Ronan Tracy, whose career has spanned sales, advertising, communications, and branding. Ronan will use his extensive experience to guide you through LinkedIn and outline how to optimise it as a sales and communications tool. Join us to unlock the potential of the platform and make it work for you. The Evolution of LinkedIn Technology Meets Experience Research – Prepare your pitch (know your audience) Tricks of the Trade (Look beyond the Work Experience – Hobbies/Interests/Education/Connections) Door Openers Social Selling – SSI Social Selling Index (When to post/When not to Post – Politics are key) Polls – Topical Subjects/Engagement Metrics (Brand Awareness) – Make if Fu Case Studies – Personal experience Ronan Treacy started in uniform with Aer Lingus in a Ground Operations, migrating internally to Head Office. There he would start his career in sales & marketing, working as a copywriter and administrator. Internal career development took on an interesting journey through the world of communications, advertising, and branding. Over the following 20 years from 2002, Ronan’s experience crossed over into the world of online travel agency, working in the UK market for NeedaHotel.com, Insurance with 123.ie, Corporate Sales for the FAI, Corporate Sales with the various hotels. He then took a segway into working for the Irish Exporters Association on a “Customs Training Project” before returning to the world of business travel with FCM Ireland and Free Now for Business. More recently he has returned to the world of corporate hospitality where he uses LinkedIn daily for client research, posting, online, introductions, referrals, and digital networking, alongside some brand awareness

Watch this informative session now that will offer strategies to expand your global footprint in 2022! Join WTC Dublin, WTC Rennes Bretagne, WTC Brest for: ‘ Brittany: A Gateway to France for Irish Food and Drink Exporters’ . This hour-long webinar recording discusses Brittany, Ireland’s closest EU region, and how it can act as gateway for Irish Food and Drink Exporters into France; a launchpad into Europe. Geography, cultural ties, and a growing French market for Irish food & beverage make Brittany the perfect place to begin your European export journey.

If you’re a small or medium sized exporter, or currently considering selling abroad, it’s vital that you protect your intellectual property. The World Trade Center Dublin is hosting a webinar on Thursday 30th September with crucial information on registering patents, trade marks and other safeguards to protect your brand and products.

The University of Notre Dame and “Ireland Gateway To Europe” invite you to attend our online symposium on “Reigniting Irish US Relations in a Post Pandemic World” on July 8th 2021

Join WTC Dublin and Azu Denton, Founder & CEO of Omni Analytics, for this invaluable briefing on Successfully Selling into the U.S. Market. Don’t miss this opportunity to hear from an expert in the US retail business who has over 2 decades of in-depth knowledge on both sides of the negotiating table: Sellers and Buyers. With an import market share of over $2.5 trillion, the United States has long been the top target market for SMEs and exporters across the world. This one-hour virtual briefing will cover key steps in making your U.S. market entry a success.• Are you ready to export and sell in the U.S.?• Finding the best approach for exporting your products.• Target marketing intelligence gathering.• Knowing the costs so you can better position your products.

Meet our Fearless Leaders representing World Trade Centers around the world. Discover how these dynamic, female leaders are strategically managing the most considerable shift in work-life balance in the world’s history.Panelist: Carla Stone, President, WTC DelawareJessie Jenkins, Director of Research & Trade Development,WTC SavannahCristina Sbaizero, CEO, WTC TriesteMariette Mulaire, President and CEO, WTC Winnipeg Hosted By:Maureen Pace, President, WTC Dublin, and WebPort GlobalDenise Thomas, Trade Director, WTC Arkansas

Meet our spectacular lineup of the Fearless Leaders representing World Trade Centers around the world. Discover how these dynamic, female leaders on this panel are strategically managing the most considerable shift in work-life balance in the world’s history.This empowering, one-hour Fireside Chat will cover business mobility perspectives, cultural nuances and similarities, challenges and rewards, and personal experiences. Panelist: Carla Stone, President, WTC DelawareJessie Jenkins, Director of Research & Trade Development, WTC SavannahCristina Sbaizero, CEO, WTC TriesteMariette Mulaire, President and CEO, WTC WinnipegHosted By: Maureen Pace, President, WTC Dublin, and WebPort GlobalDenise Thomas, Trade Director, WTC Arkansas

Tuesday February 16th, 2021 11:00 EST / 16:00 GMT An Introduction to Certification for Food Exporters Let us help you get familiar with food certification and standards! In this can’t miss webinar hosted by World Trade Center Dublin, SAI Global Assurance speakers will demystify the various regulations, audit standards and certifications available to companies that would like to export to the US, including BRCGS standards and US FDA Food Facility Registration.

An essential, can't-miss webinar for any business currently in or planning to be in the UK and EU markets. Join us for this exciting 2-part webinar from experts that are here to support your business through change and transition. Moderator: Martin Dubbey, Managing Director of Harod Associates Limited , served over 25 years with HM Customs in the UK. During that time he served in a wide range of posts, before being appointed as a National Coordinator responsible for assisting in the deployment of staff resources in response to threats nationwide. Since leaving the Department he has focused on supply chain security and more recently in the transition period supported business with technology enabled solutions to Brexit. He currently sits on the HMRC Joint Customs Coordination Committee for Authorised Economic Operators (AEO) as a trade side contributor to policy. Speakers: Dr. Ray Nulty, Managing Director, Strategy of Brexit Partners , a long-standing expert and partner of the World Trade Center Dublin, will share an in-depth review of the current status of Brexit, what you as a business need to be thinking about, and how your business needs to prepare. Dr. Nulty has over 30 years’ experience as an international business advisor and his organization has guided over 120 organizations to date on Brexit strategies. Dr. Nulty’s qualified knowledge and proficiency on the topic coupled with the support services of WTC Dublin, will be your LIFEBOAT to understand the political and economic climate of Brexit and how you as a small business can maneuver the transition in the best possible way. You’re not alone, we are here to help. Has the anxiety of the complexity and risk of international payments increased during this pandemic and in anticipation of Brexit? Archie Reed, Partnership Manager from Clear Treasury will put you at ease. Learn about how Clear Treasury’s technology platform and FX strategies planning can help your business operate in the current challenging landscape of international trade, how they can help your business mitigate risk of foreign currency transactions, and provide a clear path with the best solutions for your business.

Selling into the EU; e-Commerce, Logistics & Fulfillment Solutions A two-part series presented by HubSpot and Titan Solutions Part Two: E-Commerce Distribution and Logistics Guest speaker: Rob Rae, Business Development Lead, North America, Titan Solutions Date: Thursday, November 19, 2020Time: 10:00 AM to 11:00 AM EST SMEs not only need effective eMarketing and e-commerce solutions for their entry into the European market, they also need distribution, fulfillment, and logistics support. The steady growth and importance of e-commerce over the past few years has been propelled to the forefront of many businesses’ growth strategies due to COVID-19. This webinar focuses on the infrastructure needs and solutions for a successful European e-commerce strategy including: • Fulfilment: pick, pack, and ship of orders within 24 hours• Transportation management using our 250+ carrier network• Cloud technology provides transparent, real-time data to help with business decisions• Seamless integration of leading-edge technology• Tracking information interfaced into one platform for maximum efficiency and transparency Titan Solutions can help clients deliver their products to nearly 750 million European e-commerce clients faster, cheaper and with tailored tax and custom programs. In addition, we will present several case studies demonstrating Titan Solution’s support of USA companies scaling for growth in Europe. About Titan Solutions Titan Solutions collaborates with clients to deliver Logistics, Warehousing and Supply Chain solutions tailored to customers unique business needs. Using a 4PL approach, Titan Solutions creates agile, responsive and efficient programs that drive change, maximize productivity and further business growth. Services include:• Consultative Services(Network Design and Inventory Optimization)• Warehousing and Distribution • E-commerce• Manufacturing and Fulfillment• Freight Management Guest speaker:Rob RaeBusiness Development Lead North America, Titan Solutions Rob has helped Titan Solutions establish a presence in the USA, beginning earlier this year in West Chester, PA and increasing support to customers across the country. He consults daily with companies looking to expand their market presence into new regions and countries, focusing on supply chain and logistics solutions.

Selling into the EU; e-Commerce, Logistics & Fulfillment Solutions A two-part series presented by HubSpot and Titan Solutions Part One: Selling to Europe: Digital Marketing, e-Commerce, and Market Expansion for Small to Medium-Size Enterprises (SMEs) Guest speaker: Diana Zalaquett, Principal Channel Account Consultant, HubSpot Date: Tuesday, November 17, 2020Time: 10:00 AM to 11:00 AM EST HubSpot solutions for the EU/UK market. Join this webinar to: • Understand the European e-commerce environment, its trends and opportunities, and why your e- store needs an e-commerce inbound strategy• Learn why ecommerce is relevant for B2B companies exporting to Europe and how you can set e-commerce goals that make the most sense for your business• Have an international online presence where your business is perceived as local and learn how to create an e-commerce inbound marketing plan that your audience will loveAbout HubSpot• Generate local demand and sales online and learn how to attract people to your e-store; engage them on a path to purchase and delight them to become repeat customers• Be easily accessible for clients in Europe and learn about HubSpot ecommerce integrations with BigCommerce, Shopify and Magento• Own your brand in Europe, understand GDPR and how it impacts your business HubSpot offers a complete CRM platform with all the tools and integrations you need to grow better — whether you want to increase leads, accelerate sales, streamline customer service, or build a powerful website. They are powerful alone, but even better when used together. Guest speaker: Diana ZalaquettPrincipal Channel Account Consultant, HubSpot Diana’s mission is to enable individuals, teams, and organizations to work effectively across boundaries. She is a senior agency consultant with over 9 years of experience in post-sale account management, customer relationship development, providing strategic advisory services and coordinating services and support to maximize the customer’s return on investment. Diana has a very diverse background; from living in several countries to providing strategic consulting in the world of intercultural relations, advising companies with global expansion plans and now deep into the world of Inbound Marketing.

A webinar by Diana Zalaquett, Principal LATAM Account Consultant & Success Manager at HubSport in conjunction with The World Trade Center Dublin, D.C., Barcelona and WebPort Global. With how rapidly the world around us is changing, people are desperately searching for more information than ever, and they’re looking for it online. In fact, website traffic has remained consistently higher than pre-COVID averages for 10+ weeks straight! It's highly likely that in the last few weeks you’ve had to completely change your sales process, cut down on resources, and explored the possibility of an e-commerce platform to shift your go-to-market online. You've probably lost sleep thinking of ways to expand your customer support channels, how to share your educational content, and at the same time are worried about retaining your current customers. Chances are, you are feeling overwhelmed, but don't fret, we have your back! If your website wasn’t already top-of-mind as a main resource to grow awareness for your business, sell products or services, or keep your prospects and customers informed - it should be now. That’s why this webinar is all about helping you pivot how you use your website -- and fast. Today, in-person sales meetings and handshake deals over coffee have been put on pause, and many are wondering - how do salespeople adjust? Is it still possible to buy and sell effectively in a remote and hesitant world? Join HubSpot's Diana Zalaquett, as she discusses how sellers like Zoom, PandaDoc and Vidyard as examples have been able to pivot their sales motion to break through to buyers. Prepare to discuss how you can pivot your website and take it from a place for your brand to live online, to an online growth machine. Contact info@webportglobal.com for more information