News

WTCMM earns ASEAN award for exhibition excellence

February 12, 2026 - World Trade Center Metro Manila (WTCMM) has once again made its mark on the ASEAN stage, taking home the ASEAN MICE Venue Award in the Exhibition Venue Category at the 2026 ASEAN Tourism Standards Awards. The honor was presented during the ASEAN Tourism Forum (ATF) 2026 held recently at the Nustar Resort, Cebu. The award recognizes venues that meet the highest international standards for MICE (Meetings, Incentives, Conferences, and Exhibitions) operations. WTCMM was cited for its capacity for large-scale exhibitions, top-level safety and security measures, and eco-friendly design, including LED lighting and energy recovery ventilators. “We are deeply grateful for this recognition from the ASEAN Tourism Standards Awards,” said Pamela D. Pascual, Chairman and CEO of WTCMM. “This award affirms the work we continue to do to maintain a venue that meets international benchmarks. It reflects our ability to support large-scale exhibitions while delivering a safe, high-quality experience for local and global events.” This latest honor marks an unprecedented achievement for WTCMM, having been recognized across three consecutive award periods—2022–2024, 2024–2026, and 2026–2028. This continued recognition underscores the venue’s sustained commitment to delivering high-quality, eco-friendly facilities for both local and international markets. The 2026 awards featured 27 tourism-related establishments and local government units, highlighting the Philippines’ growing profile as a hub for MICE and tourism in the ASEAN region. For WTCMM, the recognition reflects more than just facilities. It is a testament to its ongoing commitment to safe, sustainable, and high-quality event spaces that elevate the exhibition experience for organizers and attendees alike. Read More

Tech, innovation, F&B delivery highlited @ E3 2025

November 14, 2025 - Technology was front and center at the Event Experience Expo (E3) 2025, held at World Trade Center Metro Manila (WTCMM) – not as a backdrop, but as a catalyst for change. From artificial intelligence and immersive production tools to scalable platforms and intelligent matchmaking, the event showcased how innovation is actively reshaping the MICE (Meetings, Incentives, Conferences, Exhibitions) industry in the Philippines and beyond. With over 2,000 attendees and nearly 50 local and international exhibitors showcasing a full spectrum of event solutions, E3 2025 marked a strategic milestone in how events are conceived, delivered, and valued. The expo reflected a sector in transition, moving steadily towards more integrated, outcome-driven models. “It’s no longer about staging a show. It’s about creating an experience,” said Pamela D. Pascual, Chairman and CEO of WTCMM, in her opening remarks. “This event is about new tools, fresh ideas, and meaningful connections that help us design better, smarter, and more inspired moments. Even food and beverage providers and caterers play a crucial role in contributing to clients’ event experience, and they, too, scaled up their expertise in delivering best in class standards in terms of food quality, execution and service.” With expert-led learning sessions and strong networking opportunities, E3 generated an estimated ₱25 million in business, setting a new standard for the Philippine events industry. In photo during the opening ceremonies are (from left) Stage Riggers President Joel Inumerable, Video Sonic Manila Owner-Founder Mart Miranda, WTCMM Chairman & CEO Pamela Pascual, Tourism Promotions Board Project Officer III Joy Icasiano, Forscink Sound Engineer Justin Santos, Pasay City Representative Angie Roa, Stagecraft Vice President of Operations Frankie Leslie Zabala, and Earl Lee of Brand on Demand. One of those tools was Snapsight, part of the Sparks AI suite introduced by GEVME and presented by Jonathan Easton, VP of Product Design. The platform allows attendees to scan QR codes for real-time session summaries, giving organizers a way to extend content reach, personalize engagement, and gather actionable insights. “When attendees feel seen and supported, they stay longer, engage deeper, and come back,” Easton noted. “That’s not just good UX, it’s good business.” Kevin Ng, Commercial Head of Jublia, reinforced this with a data-driven approach to matchmaking. His team’s AI-powered platform enables curated meetings based on attendee profiles, turning passive foot traffic into measurable business outcomes. “We’re seeing organizers shift from hoping for connections to engineering them,” Ng said. “That’s the difference technology makes.” Beyond the tech itself, E3 2025 also celebrated the creative and technical talent behind the scenes: Filipino designers, engineers, and producers whose work powers the industry’s evolution. As Pascual noted, “Some of the best in the world, and they’re right here.” By bringing together trusted suppliers, emerging platforms, and forward-thinking organizers, E3 2025 offered a timely snapshot of where the industry is headed—and how Philippine-based talent and innovation are helping shape that future. “Today’s MICE events must deliver more than foot traffic. They must generate quality outcomes,” Pascual added. “We see events as platforms that foster strategic partnerships, drive sectoral growth, and connect SMEs to global value chains.” ### About World Trade Center Metro Manila With nearly three decades of professional experience in world-class service and unparalleled expertise in exhibitions, trade shows, and special events, WTCMM is the first in the Philippines to be recognized as such by Union des Foires Internationales (UFI), the global association of the exhibition industry; and the only exhibition center in the country to be managed by an ISO-certified company, the Manila Exposition Complex, Inc. It is an accredited MICE venue of the Department of Tourism (DOT) and Tourism Promotions Board (TPB), a member of the Tourism Congress of the Philippines (TCP), and the Philippine Association of Convention Exhibition Organizers and Suppliers (PACEOS). Read More

WTCMM Fosters Kittrich’s Market Connections

September 30, 2025 - World Trade Center Metro Manila (WTCMM) opened new doors for global trade opportunities by hosting an exclusive two-day business matching program for Kittrich Corporation, a California-based consumer goods giant known for its strong retail presence across the United States and beyond. With more than 40 years of industry leadership, Kittrich has built a reputation as a trusted supplier to retail powerhouses like Walmart, bringing to market a wide portfolio of innovative and sustainable products—from eco-friendly cleaning solutions and kitchenware to pet care essentials and automotive accessories. The WTCMM-organized engagement gave Kittrich direct access to carefully selected Philippine companies with aligned business goals, paving the way for potential distribution partnerships in the local market. To further sharpen market insights, the program also featured curated store visits, enabling Kittrich to experience firsthand the unique dynamics of Philippine retail. As a flagship World Trade Center in Asia Pacific, WTCMM has long been at the forefront of helping global companies establish a strong foothold in the Philippines. Through its Business Club, WTCMM specializes in designing high-impact engagements tailored to the needs of international enterprises seeking to enter or expand in the local market. “This B2B program reaffirms WTCMM’s pivotal role as a trusted conduit for international trade and investment, leveraging its strategic position within the global network of the World Trade Centers Association (WTCA),” said Pamela D. Pascual, Chairman and CEO of WTCMM and WTCA Board Member. “By bridging businesses across borders, we create pathways for growth, innovation, and long-term partnerships.” Beyond market entry support, the initiative reflects WTCMM’s broader mission to strengthen U.S.-Philippine trade relations and drive inclusive economic growth through meaningful international collaborations. Read More

WTCMM Hosts Halal Forum: From Farm to Finance

September 1, 2025 - Metro Manila, Philippines – The World Trade Center Metro Manila (WTCMM) proudly announces the fourth installment of its growing Halal Series under the prestigious Business Broadcast platform. Titled “From Farm to Finance: The Halal Economy Forum,” the event is scheduled for October 9, 2025, and will take place at the Luna Function Room of WTCMM in Pasay City. This highly anticipated forum aims to shed light on the immense potential and growing relevance of the global Halal economy, with a particular focus on Halal food production and Islamic banking and finance — two sectors experiencing exponential growth and increasing interest both in the Philippines and abroad. A Trusted Platform for Dialogue and Innovation Business Broadcast is WTCMM’s signature knowledge-sharing series, designed to convene thought leaders, policymakers, entrepreneurs, and professionals for timely and relevant discussions on emerging business opportunities. Since its inception, Business Broadcast has become a trusted platform for unpacking pressing issues and sparking collaborations that drive innovation and inclusive growth. The Halal Series, launched as a thematic initiative under the Business Broadcast brand, continues to gain momentum with each edition. Previous events under the series have explored Halal certification, market entry strategies, regional cooperation, and value chain development, successfully drawing participation from both local and international stakeholders. With this fourth edition, “From Farm to Finance”, WTCMM builds upon the foundation laid by earlier sessions, this time broadening the discussion to capture the intersection of agriculture, food technology, finance, and ethical business practices under the Halal framework. Halal Economy: A Rising Global Force The global Halal economy has emerged as one of the most dynamic sectors in international trade. Estimated to be worth over USD 3 trillion, it encompasses a broad spectrum of industries that serve the needs of the global Muslim population, including food and beverage, cosmetics, pharmaceuticals, fashion, tourism, and finance. In the Philippine context, Halal is gaining traction not only because of the growing domestic Muslim market but also due to the rising demand for Halal-certified products in key export markets such as the Middle East, Southeast Asia, and parts of Europe and North America. The Philippines, with its rich agricultural base and strategic trade positioning, holds vast untapped potential in this arena. “From Farm to Finance” aims to position the Halal economy not just as a religious requirement, but as a broader economic opportunity anchored on quality, hygiene, ethics, and global competitiveness. Event Highlights and Objectives The one-day forum will bring together an array of experts, entrepreneurs, government officials, Islamic finance practitioners, and Halal certification bodies. The event will feature panel discussions, keynote presentations, case studies, and networking sessions designed to: Explore the latest trends in Halal food production, including farm-level standards, supply chain management, traceability, and certification; Introduce and demystify Islamic finance instruments, including Sukuk (Islamic bonds), Takaful (Islamic insurance), and Shariah-compliant investment products; Highlight successful models of Halal business development and best practices from countries with mature Halal ecosystems; Identify opportunities for Filipino businesses to expand into the global Halal market through innovation, collaboration, and market intelligence; Facilitate dialogue between regulators, investors, and entrepreneurs to support a more enabling environment for Halal industries. Strengthening the Philippines’ Position in the Halal Supply Chain The timing of the forum is both strategic and necessary. With the increasing emphasis on food security, ethical consumerism, and financial inclusion, Halal is no longer a niche concept—it is a competitive business strategy. Moreover, the Philippines has declared Halal as a national economic priority through various policy measures spearheaded by the Department of Trade and Industry (DTI), the National Commission on Muslim Filipinos (NCMF), and other agencies. By hosting this forum, WTCMM reinforces its commitment to promoting inclusive, sustainable, and globally integrated business models. The event is expected to contribute to the broader goal of positioning the Philippines as a reliable player in the international Halal value chain, while providing a viable roadmap for local businesses to get involved. A Call for Participation WTC Metro Manila invites all interested stakeholders — including exporters, manufacturers, agri-preneurs, investors, banking professionals, trade attachés, and development organizations — to participate in the event and be part of this timely dialogue. “This is more than just a forum. It is a movement toward deeper understanding, strategic alignment, and practical collaboration,” said a WTCMM representative. “By convening experts across sectors, we hope to unlock new ways for Filipino enterprises to thrive in the global Halal market — from the farm, to the factory, to the financial system.” Registration details and the full program will be released in the coming weeks. Attendees can expect actionable insights, high-quality networking, and opportunities to form partnerships that can drive growth not only locally, but regionally and internationally. For inquiries and participation, please contact the WTCMM Secretariat or visit www.wtcmanila.com. Stay tuned for more updates through WTC Metro Manila’s official social media platforms. Read More

WTCMM Showcases Filipino Events Suppliers

July 15, 2025 - World Trade Center Metro Manila (WTCMM), the Philippines' premier venue for international trade shows, exhibitions, and events, recently held "FUSIONS OF THE WORLD: Palate & Precision in the Modern World," another flagship event highlighting the excellence of WTCMM's accredited partner vendors, including top-tier caterers, booth contractors, freight forwarders, and audio, video, and lighting (AVL) providers. “Fusions of the World highlights the talents and capabilities of our partners in the local MICE (Meetings, Incentives, Conferences, and Exhibitions) industry,” said WTCMM Chairman and Chief Executive Officer Pamela D. Pascual. Attended by WTCMM’s clients, trade associations, WTC Club members, and key industry stakeholders, the event offered a firsthand experience of the high-caliber services available at WTCMM. It also provided a platform for suppliers to network with potential clients, showcasing their ability to deliver world-class event solutions. For clients, it was an opportunity to engage with suppliers that could enhance the success of their future events. Some of the country’s top caterers were featured, each tasked with preparing their signature dishes in an Enchanted Space-themed setting. The lineup included Alba, Albergus, Aristocrat, Bizu, The Creamery Event Shaker, Hizon’s, Ilustrado, Josiah’s, Juan Carlo, Kitchen City, Le Chef, and Tjioe. Additionally, the event showcased booth contractors like Centrex, Cityneon, ES Connection, Ideal Works, and MSD Godspeed, along with freight forwarders All Transport Network, CEI Cargo, DSV Global Transport, and Pak-Prime Logistics. Pascual emphasized that the event reflects WTCMM's commitment to providing exceptional service and comprehensive support for all hosted events in the venue. “The professionalism, expertise, and creativity exhibited by our local suppliers underscores why the Philippines remains an ideal destination for international MICE events,” she added. ### About World Trade Center Metro Manila With over 26 years of professional experience in world-class service and unparalleled expertise in exhibitions, trade shows, and special events, WTCMM is the first in the Philippines to be recognized as such by Union des Foires Internationales (UFI), the global association of the exhibition industry; and the only exhibition center in the country to be managed by an ISO-certified company, the Manila Exposition Complex, Inc. It is an accredited MICE venue of the Department of Tourism (DOT) and Tourism Promotions Board (TPB), a member of the Tourism Congress of the Philippines (TCP), and the Philippine Association of Convention Exhibition Organizers and Suppliers (PACEOS). Read More

WTCMM and DTI Join Forces to Boost Export Growth

June 2, 2025 - In line with the Philippine government’s continuous efforts to support and strengthen the country’s export sector, the World Trade Center Metro Manila (WTCMM) and the Department of Trade and Industry – Export Marketing Bureau (DTI-EMB) have forged a meaningful partnership aimed at promoting outbound trade missions and global networking opportunities for Filipino exporters. The collaboration is built on a shared mission: to expand the international presence of Philippine products and services through strategic engagement, international exposure, and business matchmaking. As the country continues to recover and evolve in the post-pandemic global economy, both WTCMM and DTI-EMB recognize the critical need to connect local exporters with the right foreign markets, business partners, and investment opportunities. Uniting for a Stronger Export Sector WTC Metro Manila has long been a key player in international trade facilitation, providing a premier venue for large-scale exhibitions, trade fairs, and business events that bring together decision-makers from across the globe. Through its membership in the World Trade Centers Association (WTCA), WTCMM is part of a vast international network of over 300 World Trade Centers in nearly 100 countries — offering Filipino exporters direct access to global markets and connections. On the other hand, DTI-EMB is the lead agency responsible for implementing policies and programs that promote exports and provide technical and marketing support to Filipino businesses. Their partnership with WTCMM serves as a natural extension of their efforts to assist local enterprises, especially micro, small, and medium enterprises (MSMEs), in gaining visibility and credibility abroad. The synergy between WTCMM and DTI-EMB lies in their commitment to take a proactive and collaborative approach in engaging exporters and supporting them in the ever-competitive global market. Promoting Outbound Trade Missions One of the primary thrusts of this partnership is the promotion of outbound trade missions — targeted business delegations composed of Filipino companies that are brought to key international markets for business networking, market exploration, and trade promotion. These outbound missions, often timed alongside international trade shows or business forums, are designed to provide participants with firsthand exposure to potential markets, engage in B2B meetings, and explore import-export opportunities with foreign buyers and partners. Through WTCMM’s strategic global connections under the WTCA, these missions are being carefully curated to match Philippine export capabilities with demand in international markets. DTI-EMB, on its part, brings in-depth market intelligence, support in exporter readiness, and policy backing to ensure the sustainability and success of such trade missions. Recent efforts have already shown significant promise, with delegations to markets in the Middle East, Southeast Asia, and North America resulting in new leads, export contracts, and partnerships for participating companies. WTCA Global Business Forum: A Global Platform for Filipino Exporters An important highlight of this collaboration is WTCMM’s participation in and promotion of the WTCA Global Business Forum (GBF) — a flagship initiative of the World Trade Centers Association that gathers hundreds of business leaders, government officials, trade promotion agencies, and World Trade Center representatives from around the world. The WTCA GBF serves as a dynamic platform for companies to explore international partnerships, showcase products and services, and engage in high-level discussions on global trade trends and challenges. For Filipino exporters, participation in the GBF provides access not only to key global markets but also to a wealth of knowledge and insight into emerging sectors, supply chain innovations, and cross-border trade opportunities. DTI-EMB supports this endeavor by endorsing select Filipino companies to represent the Philippines in the Global Business Forum and helping them prepare through capacity-building sessions, branding support, and export development coaching. By aligning these efforts, WTCMM and DTI-EMB are able to maximize the presence and competitiveness of Philippine brands on the global stage. Empowering MSMEs and Industry Clusters Another focal point of the partnership is inclusive growth — ensuring that MSMEs and regional industry clusters are not left behind in the drive for internationalization. Recognizing that many small businesses face limitations in market access, logistics, financing, and capacity-building, WTCMM and DTI-EMB are working to bridge these gaps. Training sessions, export readiness programs, and networking events are being conducted in collaboration with regional offices, export councils, and private sector partners. These initiatives aim to equip exporters with the tools they need to thrive in foreign markets — from understanding export documentation and market standards to building brand identity and negotiating with international buyers. The Road Ahead With this partnership, WTC Metro Manila and DTI-Export Marketing Bureau are setting the stage for a more globally connected and competitive Philippine export sector. Both institutions understand that in today’s interconnected world, collaboration and innovation are key to unlocking new trade frontiers. As the world reopens and global trade rebounds, Filipino exporters are now better positioned to expand their networks, explore new markets, and promote proudly Filipino-made products across borders. Through sustained efforts in promoting outbound trade missions and platforms like the WTCA Global Business Forum, this partnership is not just opening doors — it is building bridges to a more inclusive, resilient, and opportunity-rich future for Philippine trade. Read More

WTCA Concludes Pilot Training for UTS

May 1, 2025 - The World Trade Centers Association (WTCA) recently concluded a significant pilot training for Universal Trade Services (UTS) in Washington D.C. last March 4-5, 2025. This initiative is part of the WTCA Board of Directors' Special Initiatives, which aim to expand business reach, enhance government relations, and boost productivity across its global network. The UTS pilot training represents a milestone in the WTCA’s efforts to equip its members with innovative tools and strategies for trade facilitation and economic development. By fostering a unified approach to delivering trade services, the WTCA continues to position itself as a leader in promoting international commerce and investment. Among the distinguished attendees was WTC Metro Manila (WTCMM) Senior Vice President and Chief Operating Officer, Ms. Louella Caridad. Her participation underscores WTCMM’s commitment to excellence and collaboration within the global WTCA network. Ms. Caridad joined representatives from sister World Trade Centers around the world, including WTC Abuja, WTC Denver, WTC Cartagena, WTC Curitiba, WTC Twente, and WTC Washington D.C., making this event a remarkable convergence of global expertise and shared objectives. The training sessions were meticulously designed to address critical aspects of global trade, including market expansion, government relations, and productivity optimization. The agenda covered topics such as leveraging digital tools for trade facilitation, fostering partnerships between the public and private sectors, and aligning trade initiatives with sustainable development goals. Each session offered actionable insights and strategies tailored to the diverse needs of the participating WTCs. Central to the UTS training was the emphasis on fostering global collaboration. For WTCMM, the training was an opportunity to showcase its ongoing initiatives aimed at empowering businesses in the Philippines. Under the leadership of Ms. Caridad, WTCMM has consistently demonstrated its dedication to fostering economic growth and innovation. By participating in the UTS pilot training, WTCMM reaffirmed its role as a key player in the WTCA network and its mission to advance global trade. The pilot training also underscored the importance of adaptability in a rapidly changing global trade environment. By equipping its members with the UTS framework, the WTCA ensures that its network remains resilient and responsive to the needs of businesses worldwide. The framework emphasizes collaboration, innovation, and sustainability as essential pillars for success in today’s interconnected world. Participants left the training equipped with actionable strategies to implement within their respective WTCs. These strategies included developing customized trade services, optimizing stakeholder engagement, and utilizing advanced tools for data-driven decision-making. The training not only enhanced the knowledge base of the attendees but also strengthened their resolve to contribute to the WTCA’s overarching goals. Looking ahead, the WTCA plans to expand the UTS training program to more World Trade Centers globally. This initiative aligns with the WTCA’s mission to create a seamless and interconnected trade network that facilitates business growth, fosters innovation, and drives sustainable development. By building on the success of the pilot training, the WTCA aims to empower its members to address emerging challenges and seize new opportunities in international trade. The UTS pilot training is more than just an educational initiative; it symbolizes the WTCA’s commitment to continuous improvement and excellence. It highlights the power of collective action and the shared vision of its members to build a more inclusive and prosperous global trade ecosystem. In conclusion, the successful completion of the UTS pilot training in Washington D.C. reflects the WTCA’s dedication to fostering global collaboration and advancing its mission. The participation of WTCMM and other sister World Trade Centers in this landmark event underscores the strength and unity of the WTCA network. Through innovation, partnership, and a steadfast commitment to excellence, the WTCA continues to pave the way for a brighter future in international trade and investment. Read More

WTCMM Highlights Business Opportunities in Taiwan

March 31, 2025 - The Department of Trade and Industry - Export Marketing Bureau (DTI-EMB), in collaboration with the World Trade Center Metro Manila (WTCMM) and the Taiwan External Trade Development Council (TAITRA), recently hosted a comprehensive and insightful information session aimed at exploring and identifying lucrative market opportunities in Taiwan. This initiative reflects the shared commitment of these organizations to fostering international trade, creating avenues for collaboration, and enhancing business opportunities for Filipino exporters. The session provided attendees with a well-rounded understanding of Taiwan's economic and export landscape, shedding light on its significant growth potential and strategic advantages as a trading partner. Taiwan has consistently demonstrated resilience and innovation, maintaining its position as a major player in the global economy. Its dynamic markets, robust industrial infrastructure, and cutting-edge technology sectors make it an attractive destination for international trade and investment. During the session, experts discussed Taiwan's current economic environment, emphasizing its steady economic growth, vibrant domestic markets, and impressive export capacity. Special attention was given to Taiwan's trade relationship with the Philippines, which has continued to evolve positively over the years. The partnership between these two neighboring nations has facilitated the exchange of goods and services across various industries, underscoring the importance of bilateral trade agreements and shared economic goals. Participants were introduced to Taiwan’s growing demand for imported products, particularly in key industries where Filipino exporters can establish a competitive presence. For instance, Taiwan's food and beverage sector presents substantial opportunities due to its emphasis on high-quality imported goods. Filipino exporters offering tropical fruits, specialty food products, and seafood could benefit significantly from tapping into this market. A notable highlight of the session was the presentation of the Food Taipei Mega Shows, a series of five concurrent exhibitions that collectively offer a holistic view of Taiwan's thriving food, beverage, and related industries. These exhibitions include: Food Taipei: A premier trade show focusing on a wide array of food products, beverages, and ingredients sourced globally. Food Taipei offers exporters an ideal platform to showcase their offerings to a diverse audience of industry professionals and buyers. Taipei Pack: This exhibition highlights the latest trends and innovations in packaging solutions. It emphasizes sustainable packaging materials and techniques, reflecting the growing global demand for eco-friendly practices. Foodtech Taipei: A specialized trade show dedicated to food processing machinery, equipment, and technology. This platform provides valuable insights into advanced manufacturing processes, automation, and other cutting-edge developments in food production. Bio/Pharmatech Taiwan: This event focuses on biotechnology, pharmaceuticals, and health-related industries, showcasing products and technologies that address the increasing demand for health and wellness solutions. Taiwan HORECA (Hotel, Restaurant, and Catering): This exhibition highlights the hospitality and catering industries, featuring products and services designed to meet the needs of hotels, restaurants, and other service-oriented establishments. These five exhibitions collectively represent a unique opportunity for businesses across various sectors to network, gain market insights, and forge strategic partnerships. Filipino businesses, particularly those in the food and beverage industries, can leverage these events to strengthen their presence in Taiwan’s market. The exhibitions also serve as a springboard for introducing innovative products and technologies to Taiwan, further enhancing bilateral trade relationships. The session also emphasized the importance of understanding Taiwan’s consumer preferences, regulatory environment, and distribution networks. Exporters were encouraged to conduct thorough market research and adapt their strategies to align with Taiwanese market demands. Attendees learned about the value of cultural sensitivity and building strong relationships with local distributors and partners to ensure sustainable business growth. In addition to the market insights and trade opportunities, the session highlighted the broader implications of enhanced collaboration between the Philippines and Taiwan. Strengthening trade ties with Taiwan aligns with the Philippines’ broader economic development goals, particularly in increasing export revenues and diversifying trade markets. Moreover, it supports the government's initiatives to empower small and medium-sized enterprises (SMEs) by providing them with access to international markets and equipping them with the tools needed for global competitiveness. The event concluded with a robust question-and-answer segment, where participants engaged with industry experts and representatives from DTI-EMB, WTCMM, and TAITRA. This interactive discussion allowed attendees to seek clarifications, share their experiences, and explore specific avenues for entering the Taiwanese market. The DTI-EMB remains steadfast in its mission to support Filipino exporters by facilitating access to new markets, providing capacity-building programs, and fostering collaborations with international trade organizations. Through initiatives like this information session, the bureau continues to demonstrate its commitment to equipping local businesses with the knowledge and resources needed to thrive in a competitive global marketplace. In partnership with WTCMM and TAITRA, the DTI-EMB has paved the way for Filipino exporters to capitalize on Taiwan's market potential. By taking advantage of opportunities such as the Food Taipei Mega Shows and other similar events, Filipino businesses can enhance their visibility, expand their networks, and achieve sustainable growth on the international stage. The information session on market opportunities in Taiwan serves as a testament to the power of collaboration and the shared vision of fostering economic prosperity through trade. As Filipino exporters explore the vast opportunities available in Taiwan, they contribute not only to their own success but also to the broader goal of strengthening the Philippines' position as a key player in the global trade arena. Read More

WTCMM Joins the UFI Asia-Pacific Conference 2025

March 3, 2025 - The UFI Asia-Pacific Conference 2025 made history by bringing together global exhibition industry leaders in Australia for the first time, held on 13-14 February 2025 at the Melbourne Convention and Exhibition Centre (MCEC). Co-located with the Asia-Pacific Incentives and Meetings Event (AIME) and the Australian Business Events Association (ABEA) Leaders Forum, the event set the stage for an extraordinary week of networking, knowledge-sharing, and industry collaboration. World Trade Center Metro Manila (WTCMM) was honored to participate in this landmark event, represented by Ms. Lila P. Cailles, Vice President for Marketing and Business Development. Her attendance underscores WTCMM's commitment to forging global partnerships and staying ahead of emerging trends to benefit the Philippines' exhibitions and trade sector. The conference featured a diverse lineup of speakers and industry leaders, addressing pressing topics that are shaping the future of the exhibition sector, including sustainability, artificial intelligence (AI), and talent development. These critical discussions provided valuable insights and strategies for navigating the rapidly evolving global exhibition landscape. Ms. Cailles actively engaged with industry leaders, exploring collaboration opportunities and innovative approaches that align with WTCMM’s vision of delivering world-class experiences. The event also reinforced WTCMM’s dedication to driving growth and innovation within the exhibitions industry in the Philippines. WTCMM's participation in the UFI Asia-Pacific Conference 2025 reaffirms its position as a leader in the region’s trade and exhibitions landscape, ready to bring unparalleled opportunities to its stakeholders and contribute to the continued advancement of the industry. Read More

WTCMM and DTI Highlights Opportunities in France

February 3, 2025 - The Department of Trade and Industry's Export Marketing Bureau (DTI-EMB), in collaboration with the World Trade Center Metro Manila (WTCMM), recently held a highly informative session on exploring market opportunities in France. The event delved into the export landscape, spotlighting the untapped potential of Philippine products in France and the benefits of existing Free Trade Agreements. Attendees gained valuable insights into how to strategically position their offerings in this lucrative European market. A key highlight of the session was an introduction to the WTCA Global Business Forum 2025, which will take place from April 6–9, 2025, in Marseille, France. With the theme, "Gateway to the Mediterranean," the forum promises to be a premier platform for fostering global trade and investment partnerships. Key takeaways from the session included: ✅ Exploring France’s diverse market opportunities✅ Harnessing the WTCA network to expand international reach✅ Guidance on participating in the prestigious Global Business Forum This initiative underscores DTI-EMB and WTCMM's commitment to equipping Filipino exporters with the tools and knowledge to thrive in global markets. Entrepreneurs are encouraged to seize this opportunity to expand their horizons and elevate Philippine exports on the global stage. Read More

WTCMM Highlights Halal Ecosystem Opportunities

February 2, 2025 - The World Trade Center Metro Manila (WTCMM), the Philippines' premier venue for international trade shows and events, addressed the complexities of the global and domestic Halal ecosystem during its latest ‘Business Broadcast’ networking forum. Stakeholders from the government, private sector, and global community discussed Halal standardization, certification, supply chain integrity, and market access. Aleem Siddiqui M. Guiapal , Program Manager for Halal Industry Development at the Department of Trade and Industry (DTI), highlighted the growing demand for Halal products in domestic and export markets. Department of Tourism (DOT) Chief of Staff for Halal Tourism and Muslim Concerns Isabelle Biscocho reported the increasing tourist arrivals from Islamic countries. Ambassador of Malaysia to the Philippines H.E. Dato’ Abdul Malik Melvin Castelino noted the massive opportunities in the Global Islamic Economy, particularly in the Halal sector, for Philippine companies to tap into, citing Malaysia’s Halal exports which grew by 63.8% to US$13.51 billion in 2022. Ruby Ba ñ ares-Victorino , Chairwoman of the Halal Committee of the Philippine Chamber of Commerce & Industry-Makati, discussed strategies for a thriving Halal economy, emphasizing the importance of partnerships between businesses, governments, and communities. Halal International Chamber of Commerce and Industries in the Philippines (HICCIP) President and CEO Ustadz Alexander M. Sultan summarized the complex Halal regulatory and compliance landscape, underscoring the need to raise Halal awareness through training, seminars, and promotion. Finally, Universal Islamic Center President Marilou W. Ampuan Al Hajj shared challenges in innovating the Halal ecosystem, particularly the lack of awareness about the real meaning of Halal beyond food and inconsistent standards across countries and certifiers. “As we explore the growing opportunities in the Halal industry, we see that it plays a pivotal role not only in meeting the needs of millions of consumers globally but also in promoting ethical business practices, sustainability, and inclusivity,” said WTCMM Chairman and CEO Pamela D. Pascual. “As a member of the World Trade Centers Association (WTCA), our mission at the WTCMM has always been to connect businesses to the global marketplace, and Halal trade is a key driver in unlocking new avenues for investment and economic development,” added Ms. Pascual. Read More

Top Trade Shows Held at WTC Metro Manila

November 7, 2024 - WTCMM hosts a diverse range of different large-scale events throughout the year. Here, we delve into some of the top trade shows held here, highlighting the unique offerings and opportunities each event presents. World Food Expo World Food Expo (WOFEX) has been a cornerstone of the food and hospitality industry in the Philippines for over two decades. Held at two simultaneous spaces at the same time – one of them being WTCMM's expansive exhibition halls, WOFEX accommodates a diverse array of exhibitors, fostering connections and innovation within the sector. Our professional services ensure a smooth event experience, enhancing opportunities for businesses to showcase products, forge partnerships, and lead industry trends. AFEX AFEX, the Asia Food Expo, thrives at WTCMM, providing a vital platform for small to medium enterprises to gain traction in the industry. It's where you can connect with leaders in food processing, packaging, handling, machinery, equipment, and technology. The convention utilizes our expansive indoor and outdoor spaces to showcase a diverse array of exhibitors, fostering valuable networking opportunities and industry insights. MAFBEX MAFBEX, the Manila Foods and Beverages Expo, established in 2006, stands as the Philippines' largest assembly of esteemed industry pillars and emerging innovators in the food trade. Held annually in June, it serves as a premier trade affair spotlighting the latest F&B innovations. WTCMM serves as the perfect venue partner for MAFBEX, boasting over 422 exhibiting companies and a sprawling 10,000 sqm of exhibition space. IFEX IFEX Philippines stands as the country’s premier global platform dedicated to enhancing and promoting the export capabilities of SMEs, featuring quality Filipino and Asian food and ingredients. It offers buyers an opportunity to explore diverse food flavors amidst a vibrant community of exhibitors, experts, foodies, and tastemakers in the country. The trade show utilizes its space to seamlessly integrate prime exhibits, presenting a unified look that captivates attendees. Racing Bike Festival and Trade Show Held at WTCMM, the Racing Bike Festival and Trade Show draws motorcycle enthusiasts and industry professionals. WTCMM's spacious, well-maintained halls showcase a wide range of racing bikes, everyday motorcycles, riding gear, and accessories. The central location provides exhibitors ample space and attendees a comfortable, convenient experience. Manila International Auto Show WTCMM's versatile design accommodates diverse events like the Manila International Auto Show (MIAS). Unlike traditional venues, WTCMM's minimalist approach allows extensive customization, from creating distinct areas for concurrent events to utilizing expansive open spaces for large-scale showcases. This flexibility makes WTCMM an ideal venue for MIAS, which attracted over 160,000 visitors this year. This event brought together car manufacturers, distributors, service providers, and enthusiasts in a spacious and adaptable environment. SIAL ASEAN WTCMM hosts SIAL ASEAN, a top 3-day B2B food and beverage trade show targeting Southeast Asia's growing middle class and their interest in new food trends. The event features diverse food products, from agri-food and beverages to confectionery and halal options. WTCMM's facilities provide an ideal platform for this leading ASEAN food innovation exhibition. Philippines International Motor Show The Philippine International Motor Show (PIMS), organized by the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), is the premier industry-led motor show in the country. Held at the World Trade Center in Pasay City, this four-day event showcases the latest vehicle releases, services, and technologies from top automotive brands, celebrating advancements and innovations under the theme "Progress in Motion." APV Expo The Auto Parts and Vehicle Expo (APVE) is a top B2B platform aimed at transforming and growing the auto parts and vehicle industry through networking, exhibitions, and conferences. Key initiatives include the Hosted Buyers Programme for exploring the Asian market. Organized by Informa Markets, this event offers live and virtual experiences, specialist content, and data solutions. Key Takeaway By facilitating knowledge exchange, driving innovation, and fostering economic activity across sectors, the top trade shows in the Philippines play a crucial role in propelling the country’s economic progress. Elevate your trade show experience at WTCMM. Go beyond just a venue, partner with us to create a dynamic and successful trade show. Contact us today and let our team of experts help you create a truly resounding success. Read More